Choose long-tail keywords.
Posted: Thu Feb 13, 2025 10:07 am
Note: Many automotive manufacturers offer dealership coupon dollars that can be used for advertising and promotions. However, sometimes they make it easier for dealers to get this money if they use specific turnkey programs from manufacturer-approved vendors. For example, if you offer a reputation marketing software tool that can help dealerships get online reviews, dealerships may be encouraged to use Dealer Rater instead because they are “approved” by the manufacturer. (And this goes for other marketing and advertising too – not just reputation marketing.)
Choosing the right keywords has always been part of SEO. bosnia and herzegovina number data want to choose keywords that have a high search frequency, low to medium competition, that are directly relevant to your website content — and that are keywords that your potential car buyers are actually using to search for the cars and services your dealership offers.
When it comes to choosing keywords for your site pages, writing for long-tail keywords (e.g. “2018 Ford Mustang GT features”) has a better chance of ranking high in Google search results than short-tail and generic keyword phrases like “Ford cars.”
Other car-related search keywords — like “MSRP” and “list prices” — are keywords you should add to your arsenal.
Improve images
According to Google, searches for “images of [automotive brand]” have increased by 37% year over year. This means that when you’re uploading various images of cars for sale on your car lot, be sure to include the words “images” and the brand name, make, and model where appropriate.
Choosing the right keywords has always been part of SEO. bosnia and herzegovina number data want to choose keywords that have a high search frequency, low to medium competition, that are directly relevant to your website content — and that are keywords that your potential car buyers are actually using to search for the cars and services your dealership offers.
When it comes to choosing keywords for your site pages, writing for long-tail keywords (e.g. “2018 Ford Mustang GT features”) has a better chance of ranking high in Google search results than short-tail and generic keyword phrases like “Ford cars.”
Other car-related search keywords — like “MSRP” and “list prices” — are keywords you should add to your arsenal.
Improve images
According to Google, searches for “images of [automotive brand]” have increased by 37% year over year. This means that when you’re uploading various images of cars for sale on your car lot, be sure to include the words “images” and the brand name, make, and model where appropriate.