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Creating high-quality content can improve brand image

Posted: Wed Feb 12, 2025 5:37 am
by mstakh.i.mo.mi
Content Marketing
It must be informative and engaging. Integrating keywords in your blog entries assists in higher ranking. Promoting your content on social media platforms like Facebook, Instagram, and Twitter can increase traffic to your Shopify store and broaden your audience.

Local SEO
It is essential if you have a physical location for your store or want to target a specific area. Businesses can improve customer reach and local search rankings by adding complete business information, including name, address, phone number, and customer reviews, to their Google business listing.

3. Technical SEO
Another kind of SEO that can be optimised for your store is technical SEO. Technical malta phone number list SEO helps search engine spiders crawl and improve the rankings of your site more effectively. Shopify has a provision for technical SEO that requires minimal effort for you to set up.

Sitemaps
As Shopify is already an SEO friendly site, it does most of the work related to your technical SEO automatically. Sitemaps are automatically generated every time a new product, page, or blog post is added. You don’t need to do anything about sitemaps in Shopify. They can be viewed at the www.yourstore.com/sitemap.xml.

Canonicalisation
You might not be aware of canonicalisation if you’ve just stepped into eCommerce. But you must have heard about how websites are shut down because of duplicate content.

Customers often find more than one way to get to your products. They may browse through product categories on Shopify or click on your product after adding page filters. This creates several URLs, even though you are on the same product page. So, if search engines start seeing them separately, they treat them as duplicate content.