This repositioning that rock in rio projected
Posted: Wed Feb 12, 2025 4:37 am
In physical terms, we have already talked about sensory experiences, which are the most traditional and applied in retail, but a very valuable example are the events that brands organize. An interesting success story is rock in rio, a musical festival that takes place every two years in rio de janeiro, but which has already been hosted by other cities around the world.
Today, much more than a music festival, rock in rio is a great cayman islands whatsapp data sensory experience designed to propose a broader concept for the brand. Those who attend can enjoy, in addition to several stages, activities such as the famous zipline, the ferris wheel, bars and restaurants, in addition to the actions of brands that support the event, always bringing new things to each edition.
in its most recent editions was responsible for enhancing the event in such a way that today it is, above all, a brand. Thus, in addition to the shows, the public associates the event with this series of experiences that are possible within it.Rock in rioin digitalapplying the brand experience in digital is no longer as big a challenge as it once was, after all, an adaptation was necessary.
Today, much more than a music festival, rock in rio is a great cayman islands whatsapp data sensory experience designed to propose a broader concept for the brand. Those who attend can enjoy, in addition to several stages, activities such as the famous zipline, the ferris wheel, bars and restaurants, in addition to the actions of brands that support the event, always bringing new things to each edition.
in its most recent editions was responsible for enhancing the event in such a way that today it is, above all, a brand. Thus, in addition to the shows, the public associates the event with this series of experiences that are possible within it.Rock in rioin digitalapplying the brand experience in digital is no longer as big a challenge as it once was, after all, an adaptation was necessary.