Search volume is an annual average
Posted: Sun Feb 09, 2025 9:24 am
There is no single number to look at when determining a "good" keyword search volume. Your website size and budget are also considerations. If you are running a corporate website and have a lot of money available, you may be willing to spend more on highly competitive keywords to maintain your competitive edge.
Also, search volume reflects the actual number of times a keyword has been searched, not the number of unique users who searched for that keyword.
So if a keyword has 100 monthly searches, those searches might be performed by 100 different people, or it might be that only 10 people performed 10 searches.
This little clarification is just the tip of the iceberg uae mobile database of all the things people often get wrong when analyzing a keyword’s search volume.
So let’s discuss five more things you need to know to make better use of this metric.
Most SEO tools report search volume as a yearly average.
For search queries that have relatively consistent search demand throughout the year, this isn’t a big deal, but for seasonal search queries or popular trends, it can be very misleading.
It was a completely different story for the keyword “NFT”. In the space of a year, it went from almost zero to a whopping 2.3 million searches in March. It then dropped to 374k in June and rose to 952k in August.
Also, search volume reflects the actual number of times a keyword has been searched, not the number of unique users who searched for that keyword.
So if a keyword has 100 monthly searches, those searches might be performed by 100 different people, or it might be that only 10 people performed 10 searches.
This little clarification is just the tip of the iceberg uae mobile database of all the things people often get wrong when analyzing a keyword’s search volume.
So let’s discuss five more things you need to know to make better use of this metric.
Most SEO tools report search volume as a yearly average.
For search queries that have relatively consistent search demand throughout the year, this isn’t a big deal, but for seasonal search queries or popular trends, it can be very misleading.
It was a completely different story for the keyword “NFT”. In the space of a year, it went from almost zero to a whopping 2.3 million searches in March. It then dropped to 374k in June and rose to 952k in August.