How to respond correctly to fan posts
Posted: Sun Feb 02, 2025 10:20 am
Engagement: It is important to constantly encourage dialogue. This includes, above all, motivating and committed moderation, intensive exchange and special appreciation of the most active users. Fans want lasting added value, which comes from constantly updated topics and posts with high utility value and emotional connection. Create a sense of achievement for your fans, for example through prize draws or competitions.
Monitoring: Every dialogue requires monitoring and analysis. This is the only way to identify critical issues and shitstorms in advance and banish them in time. Reporting allows you to record successes and failures in order to find the best strategy.
Interface within the company: On the one hand, the community manager communicates externally like a PR manager. At the same time, he promotes marketing campaigns via social media channels. He also takes over support in simple cases and responds to customer inquiries.
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Communicating with the community is a challenge. The south africa whatsapp data community manager has to be prepared for as many opinions as there are fans and followers. The following graphic summarizes how you should best react in each case:
Community_Management_Graphik_RF_Blog
This is what matters when engaging with your fans
As a community manager, communicate with fans in a transparent, friendly and equal manner. Make your answers personal – your fans will quickly recognize copy & paste and punish you for it.
Tone is everything: Each social media platform has its own way of choosing words. Always respond to fan posts promptly. However, there is no universal guideline for this, as the time frame depends on the industry and the level of the crisis. However, we recommend a response time of 15 to 60 minutes on Twitter, half an hour to four hours on Facebook and Google+, and a time frame of between two and 24 hours on a company blog.
Six Tips for Good Community Management
It doesn't always have to be photos : a simple pun, a play on words or a question is sometimes enough to arouse interest.
Listen to the fans, accept feedback : One example of this is the Tschisi brand of ice cream, which is popular in Austria. When it was suddenly taken off the market, there was an increased demand from fans. As a result, production was restarted after a few years. The demand was so high that as much of it was sold in the first seven days as other types of ice cream are sold on average in a year.
Monitoring: Every dialogue requires monitoring and analysis. This is the only way to identify critical issues and shitstorms in advance and banish them in time. Reporting allows you to record successes and failures in order to find the best strategy.
Interface within the company: On the one hand, the community manager communicates externally like a PR manager. At the same time, he promotes marketing campaigns via social media channels. He also takes over support in simple cases and responds to customer inquiries.
New call-to-action
Communicating with the community is a challenge. The south africa whatsapp data community manager has to be prepared for as many opinions as there are fans and followers. The following graphic summarizes how you should best react in each case:
Community_Management_Graphik_RF_Blog
This is what matters when engaging with your fans
As a community manager, communicate with fans in a transparent, friendly and equal manner. Make your answers personal – your fans will quickly recognize copy & paste and punish you for it.
Tone is everything: Each social media platform has its own way of choosing words. Always respond to fan posts promptly. However, there is no universal guideline for this, as the time frame depends on the industry and the level of the crisis. However, we recommend a response time of 15 to 60 minutes on Twitter, half an hour to four hours on Facebook and Google+, and a time frame of between two and 24 hours on a company blog.
Six Tips for Good Community Management
It doesn't always have to be photos : a simple pun, a play on words or a question is sometimes enough to arouse interest.
Listen to the fans, accept feedback : One example of this is the Tschisi brand of ice cream, which is popular in Austria. When it was suddenly taken off the market, there was an increased demand from fans. As a result, production was restarted after a few years. The demand was so high that as much of it was sold in the first seven days as other types of ice cream are sold on average in a year.