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General Director of Sales Generator LLC

Posted: Sun Feb 02, 2025 8:40 am
by subornaakter20
Understanding the specifics of a business and understanding the requirements of search engines (and users) for the content of sites with a certain thematic focus is possible through competitor analysis. Thanks to it, it is easier to find optimal ways to develop and promote a web resource (and, accordingly, a business), achieve growth in conversion and sales, and therefore, profit. There are different methods by which SEO analysis of competitors is carried out and the vector of a search strategy is determined. Let's consider them in more detail.

What is SEO
SEO (short for Search Engine Optimization) is a set of measures aimed at increasing the visibility of a website in search engines for target queries.

In a more common sense, SEO is the work of improving the position of a website in search engines (to increase its traffic).


What is SEO

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There is also a detailed interpretation of professors edu email addresses the term SEO (Search Engine Optimization) as a set of works on website development, transformation of its environment, analysis of user behavior in order to improve existing positions for target queries in search engines (Yandex, Google, Mail.ru and others) and moving to better positions (TOP-10) for current queries.

The total number and popularity of queries that they want to raise directly affect the site's traffic from search engines, and, accordingly, its recognition and popularity.

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The queries by which a website is promoted are its semantic core.

The complex of works on search engine promotion (SEO optimization) consists of:

analysis of search engine ranking algorithms (to determine leading ranking factors), tracking search engine innovations;

studying the existing demand (based on statistics of search engine queries, visits to sites on the topic);

formation of a list of promoted queries (semantic core);

improvements to the website itself (internal optimization);

popularization, increasing the citation rate of the site, frequency of mentions on the Internet (external optimization);

assessing the behavior of visitors on the website and search results pages (improving behavioral factors);

monitoring the results (traffic, positions for target queries) and making adjustments to the current work scheme.