Extra: How to create a differentiated strategy?
Posted: Sun Feb 02, 2025 6:39 am
The steps I showed you are followed by the best marketing teams today. So how can you be sure that your strategy is different and has something more?
Use a special seasoning: data.
It is much easier to create a content marketing strategy based on ideas and diverse opinions from different points of view. But, for this construction to be effective and unquestionable, the ideal is always to use as much data as possible.
When defining KPI objectives, thoroughly understand your company's needs and where the competition is heading (not to copy them, but as a grounding pole to understand if what you are planning makes sense).
When building your persona, characteristics, and outreach channels argentina phone data , use customer interviews, pull information from your social media, and every possible database.
By defining pillars and topics, do more benchmarking and discover not only your business competition but also who is talking about the same issues as you.
The use of data is infinite and, in any marketing strategy, it makes all the difference.
Did you learn to document your strategy?
cta ebook digital marketing
Use a special seasoning: data.
It is much easier to create a content marketing strategy based on ideas and diverse opinions from different points of view. But, for this construction to be effective and unquestionable, the ideal is always to use as much data as possible.
When defining KPI objectives, thoroughly understand your company's needs and where the competition is heading (not to copy them, but as a grounding pole to understand if what you are planning makes sense).
When building your persona, characteristics, and outreach channels argentina phone data , use customer interviews, pull information from your social media, and every possible database.
By defining pillars and topics, do more benchmarking and discover not only your business competition but also who is talking about the same issues as you.
The use of data is infinite and, in any marketing strategy, it makes all the difference.
Did you learn to document your strategy?
cta ebook digital marketing