Influencer Marketing: Big Fish Don’t Swallow Small Fish
Posted: Sat Feb 01, 2025 8:26 am
6. Transparency and Social Responsibility: Being Real is Important
In the last quarter of 2024, consumers want: “Be real!” Now everyone is after transparency, questioning how socially responsible brands are. For those who ask, “What is transparency?”; this means brands being open and honest with consumers. Be careful to convey your brand’s social responsibility messages in the most effective way.
Influencers are still very popular, but there is a wind of change singapore whatsapp number database in this business. Instead of influencers with huge followers, micro and nano influencers that appeal to more niche audiences are now popular. Because these types of influencers offer more targeted and sincere content.
8. Audio Content: Those Who Can't Do Without Listening Click Here
The year 2024 has proven how effective audio content can be in the world of social media. While podcasts have become one of the favorite content formats of social media users, brands have also increased their investments in this area. In the last quarter, we will see audio content become even more widespread. In addition to podcasts, platforms such as Clubhouse also allow users to interact with audio content. This trend provides great convenience in terms of users being able to consume content by listening without using their hands.
In the last quarter of 2024, consumers want: “Be real!” Now everyone is after transparency, questioning how socially responsible brands are. For those who ask, “What is transparency?”; this means brands being open and honest with consumers. Be careful to convey your brand’s social responsibility messages in the most effective way.
Influencers are still very popular, but there is a wind of change singapore whatsapp number database in this business. Instead of influencers with huge followers, micro and nano influencers that appeal to more niche audiences are now popular. Because these types of influencers offer more targeted and sincere content.
8. Audio Content: Those Who Can't Do Without Listening Click Here
The year 2024 has proven how effective audio content can be in the world of social media. While podcasts have become one of the favorite content formats of social media users, brands have also increased their investments in this area. In the last quarter, we will see audio content become even more widespread. In addition to podcasts, platforms such as Clubhouse also allow users to interact with audio content. This trend provides great convenience in terms of users being able to consume content by listening without using their hands.