New website that the client wants to start doing SEO on
Posted: Thu Jan 30, 2025 8:15 am
Other parameters to track in the days following the migration are traffic trends , positioning, alerts and various warnings. You need to be sure that the tracking tags have been implemented correctly on the new site. You can also indicate to Google the presence of the new site by configuring it in Google Search Console.
Do SEO analysis on a new site
Doing an SEO analysis at this stage could help define the goals of a short or benefits of using our homeowner database long-term campaign that includes, for example, the following objectives:
increase in visitors
Improved positioning in the SERP
Increased brand authority
etc.
The first thing when you start studying a new site where you want to do an optimization activity, it is important to understand the competition it has to face online. First of all, it is therefore essential to carry out an analysis of the main keywords, the traffic that arrives to the site and its link popularity. These indicators are then compared with the best 5/10 competitors. From this simple analysis it is possible to understand the potential of the site and its degree of competitiveness on the market.
Secondly, it is worth evaluating the SEO relevance of the available textual content, as well as all the code components that are most important for search engines, such as metadata, headings, URLs, in order to align them with the searches performed by users. In this instance, it is also very important to identify problems that could activate Google's algorithms , such as duplicate or low-quality content.
Finally, you should also pay attention to the technical structure of the site and the code, trying to identify possible errors or inaccuracies, including sitemap.xml, robots.txt, usability of the site from mobile devices and the speed of the web server (a factor that absolutely cannot be overlooked).
Do SEO analysis on a new site
Doing an SEO analysis at this stage could help define the goals of a short or benefits of using our homeowner database long-term campaign that includes, for example, the following objectives:
increase in visitors
Improved positioning in the SERP
Increased brand authority
etc.
The first thing when you start studying a new site where you want to do an optimization activity, it is important to understand the competition it has to face online. First of all, it is therefore essential to carry out an analysis of the main keywords, the traffic that arrives to the site and its link popularity. These indicators are then compared with the best 5/10 competitors. From this simple analysis it is possible to understand the potential of the site and its degree of competitiveness on the market.
Secondly, it is worth evaluating the SEO relevance of the available textual content, as well as all the code components that are most important for search engines, such as metadata, headings, URLs, in order to align them with the searches performed by users. In this instance, it is also very important to identify problems that could activate Google's algorithms , such as duplicate or low-quality content.
Finally, you should also pay attention to the technical structure of the site and the code, trying to identify possible errors or inaccuracies, including sitemap.xml, robots.txt, usability of the site from mobile devices and the speed of the web server (a factor that absolutely cannot be overlooked).