Mini Case Study: How One Google Analytics Report Can Increase Landing Page Conversion by 30%
How can you accurately identify non-performing landing page elements without running a lot of A/B tests?
How to optimize the necessary elements without redoing the entire landing page?
How to increase conversion by 30% with minimal effort?
More on this later...
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Project Description
During the audit of the client's advertising campaigns slovenia consumer email list , we analyzed the landing page. The client had a standard landing page with a description of the product, its advantages, model range, current promotion, configurator and application form. The main purpose of the landing page was to collect leads.
Project goal
While working on the company's global email marketing strategy, we needed to evaluate the performance of the existing page and, if possible, increase conversion, since the advertising campaign had already started.
How to quickly track the effectiveness of a landing page by setting up reports in Google Analytics correctly?
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