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Organizing and running the inside sales department

Posted: Mon Jan 27, 2025 3:52 am
by ishanijerin1
We will explain the organization required to operate inside sales in the following points.

What are SDR and BDR?
We will explain the SDR and BDR departments, which play important roles within the company.

BDR
BDR stands for "Business Development Representative" and is the department that approaches new customers.
In inside sales, there are more opportunities to approach acquired leads than to do completely blank sales, so it is best to think of it as relationship sales
. Through the activities of BDR, the leads are business development directors email database matured and their needs are aroused, leading to the final sale.

SDR
SDR stands for "Sales Development Representative" and is a department that responds to customer inquiries that have received a positive response.
The job combines improving customer satisfaction through customer support with appropriate proposals, but in practice, SDRs work with BDRs to mature leads.
Measures to increase inquiries using the website are also within the scope of SDR's work.
Since SDRs also play an important role in aggregating customer opinions, it is a department that you will definitely want to set up.