Practicing Social Customer Care

[DonalCerry]

Communication in the digital age led by social media has been greatly characterized by shifts and progression.

A survey carried out by Q2 2016 Sprout Social Index found that approximately 34.5% of customers preferred conversing with businesses via social media channels as opposed to traditional mediums like phone and email.

While promoting your business is fine, enterprises hong kong mobile number database must ensure that the customer queries are responded to within reasonable timelines. A typical customer reaches out to brands across an average of seven social channels. Brands need to respond to customer outreach every day through a range of social communication in business.

This firmly establishes the foundation for social customer care.

Social customer care is no longer a concept. It is the reality of any modern-day business enterprise.

Social customer care is an invaluable form of customer communication in the digital age, with 69% of consumers expecting a quick resolution of their queries and grievances via social platforms. It has its challenges, but doing it right can, in turn, have a significant impact on business revenue and developing long term customer loyalty.