The purpose and benefits of SEO analysis
Posted: Thu Jan 23, 2025 4:39 am
From here, we will explain why it is necessary to conduct SEO analysis, its purpose, and the three types of information that can be obtained from the analysis results.
Purpose of SEO analysis
The purpose of SEO analysis is to come up with optimal SEO measures to improve your website's search ranking and increase organic traffic .
Additionally, the purpose of SEO analysis is to make decisions not only about what to do, but also about what not to do .
We use SEO analysis to determine what is needed to peru mobile phone numbers database achieve a higher ranking for our company's website, and if it is feasible, we incorporate it into our implementation plan.
However, if it is difficult to achieve it in-house, it is sometimes necessary to decide not to implement it. If you find out through SEO analysis that it is difficult to achieve it on your own site, that is a great benefit, and you can expect better results by allocating resources to SEO measures that have a higher success rate .
Three types of information obtained from analysis results
By conducting SEO analysis to increase your company's website's success rate in ranking, you can obtain three types of information.
1. Search user profile and search needs
In order to increase the resolution of the situation, behavioral characteristics, and motivations of the target users of your website, it is important to clarify the profile of the search user.
By understanding the profile of search users, you can better understand what kind of information or solutions they are looking for , what keywords they are searching for , and what kind of content they are interested in .
In addition, by deeply reading into search needs, you can understand what problems or issues users have, what solutions or information they are looking for, and what kind of content you can provide to satisfy them .
2. SEO measures of competing sites
By understanding the SEO status of competing sites, you can compare it with the content and SEO of your own site and determine whether you can aim to outrank your competitors' sites by implementing SEO measures on your own site .
Using the SEO analysis method described below, it can be determined that if a company's own website is able to implement SEO measures that are sufficient to compete with competing sites, it can aim to rank higher for keywords that are currently attracting visitors to competing sites, and to attract the same or greater number of search traffic.
If a competing site has overwhelmingly better SEO capabilities than your own, avoiding the same themes and keywords may be an option.
3. SEO status of your company's website
By understanding the status of your company's website's SEO measures, you can organize your company's website's content, the current state of SEO, issues, and areas that need improvement.
When investigating the SEO status of your own site, you should understand the status of your SEO from the same perspective as your competitors. If you can surpass your competitors in the future with SEO measures that you can implement in-house, there is no need to worry even if your current situation is inferior.
Purpose of SEO analysis
The purpose of SEO analysis is to come up with optimal SEO measures to improve your website's search ranking and increase organic traffic .
Additionally, the purpose of SEO analysis is to make decisions not only about what to do, but also about what not to do .
We use SEO analysis to determine what is needed to peru mobile phone numbers database achieve a higher ranking for our company's website, and if it is feasible, we incorporate it into our implementation plan.
However, if it is difficult to achieve it in-house, it is sometimes necessary to decide not to implement it. If you find out through SEO analysis that it is difficult to achieve it on your own site, that is a great benefit, and you can expect better results by allocating resources to SEO measures that have a higher success rate .
Three types of information obtained from analysis results
By conducting SEO analysis to increase your company's website's success rate in ranking, you can obtain three types of information.
1. Search user profile and search needs
In order to increase the resolution of the situation, behavioral characteristics, and motivations of the target users of your website, it is important to clarify the profile of the search user.
By understanding the profile of search users, you can better understand what kind of information or solutions they are looking for , what keywords they are searching for , and what kind of content they are interested in .
In addition, by deeply reading into search needs, you can understand what problems or issues users have, what solutions or information they are looking for, and what kind of content you can provide to satisfy them .
2. SEO measures of competing sites
By understanding the SEO status of competing sites, you can compare it with the content and SEO of your own site and determine whether you can aim to outrank your competitors' sites by implementing SEO measures on your own site .
Using the SEO analysis method described below, it can be determined that if a company's own website is able to implement SEO measures that are sufficient to compete with competing sites, it can aim to rank higher for keywords that are currently attracting visitors to competing sites, and to attract the same or greater number of search traffic.
If a competing site has overwhelmingly better SEO capabilities than your own, avoiding the same themes and keywords may be an option.
3. SEO status of your company's website
By understanding the status of your company's website's SEO measures, you can organize your company's website's content, the current state of SEO, issues, and areas that need improvement.
When investigating the SEO status of your own site, you should understand the status of your SEO from the same perspective as your competitors. If you can surpass your competitors in the future with SEO measures that you can implement in-house, there is no need to worry even if your current situation is inferior.