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Posted: Wed Jan 22, 2025 4:35 am
3. Write your own post sharing your expertise. This, for some, is difficult because they feel unsure of their writing or believe they're not worthy of sharing their thoughts. This second point, I find, applies to job seekers who see their unemployment as a scourge. One of my clients, a director of communications, once told me that because he's out of work, he doesn't have the right to share a post. Nonsense.
I don't care if you're unemployed; you're still an expert in your field. You wrote whitepapers, proposals, press releases, web content, etc. up to three months ago. You still have the ability to write relevant content for your network.
4. Create a video. I'll admit that this is not in my comfort zone. Some people excel at this, while others make it painful to watch. I feel that I fall in the later category. So I'll leave this up to you. Some believe the LinkedIn algorithm ranks videos higher than other forms of content. If this is true, it's probably because LinkedIn wants to encourage people to share more video.
On the flip side you might feel more comfortable producing video because you have el salvador phone number resource confidence in your ability to speak versus writing. The easiest way to create video is by using your phone, . Then you can upload it directly to LinkedIn. Like Facebook, LinkedIn has a live version of video production; but you better be able to do it right the first time.
You'll rinse and repeat
As I mentioned earlier in this article, dedication is required if you want to successfully create a presence on LinkedIn. Engaging with your network once a week will not accomplish this. As your coach, I expect you to share a post at least four times a week. If writing articles is your thing, shoot for one a month and gradually increase that number to twice a month. I personally attempt writing a new article once a week, but you don't have to follow my lead.
Consistency is key. You won't appear on your connections' and hiring authorities' radar unless you are seen. Are recruiters paying attention? Sure they are. Your posts might not be directly shared with them, but they'll be notified of likes, comments, and shared from their first degree connections.
I've given you a few ideas on how to react and graduate to engaging on LinkedIn. My colleague, Hannah Morgan, provides 24 ideas of the actions you can take on LinkedIn.* Take a look at her infographic (something else you can share or create for LinkedIn). This will give you some ideas that you might implement in your communications with your network.
I don't care if you're unemployed; you're still an expert in your field. You wrote whitepapers, proposals, press releases, web content, etc. up to three months ago. You still have the ability to write relevant content for your network.
4. Create a video. I'll admit that this is not in my comfort zone. Some people excel at this, while others make it painful to watch. I feel that I fall in the later category. So I'll leave this up to you. Some believe the LinkedIn algorithm ranks videos higher than other forms of content. If this is true, it's probably because LinkedIn wants to encourage people to share more video.
On the flip side you might feel more comfortable producing video because you have el salvador phone number resource confidence in your ability to speak versus writing. The easiest way to create video is by using your phone, . Then you can upload it directly to LinkedIn. Like Facebook, LinkedIn has a live version of video production; but you better be able to do it right the first time.
You'll rinse and repeat
As I mentioned earlier in this article, dedication is required if you want to successfully create a presence on LinkedIn. Engaging with your network once a week will not accomplish this. As your coach, I expect you to share a post at least four times a week. If writing articles is your thing, shoot for one a month and gradually increase that number to twice a month. I personally attempt writing a new article once a week, but you don't have to follow my lead.
Consistency is key. You won't appear on your connections' and hiring authorities' radar unless you are seen. Are recruiters paying attention? Sure they are. Your posts might not be directly shared with them, but they'll be notified of likes, comments, and shared from their first degree connections.
I've given you a few ideas on how to react and graduate to engaging on LinkedIn. My colleague, Hannah Morgan, provides 24 ideas of the actions you can take on LinkedIn.* Take a look at her infographic (something else you can share or create for LinkedIn). This will give you some ideas that you might implement in your communications with your network.