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SEO does not guarantee high rankings

Posted: Mon Jan 20, 2025 8:38 am
by mayaboti
The more unique the content, the higher its value , so it is important to include information that is unique to your company. In addition, because owned media operates and manages content created in-house, it can be used to reuse that content and implement marketing strategies. For example, it can be used in the following ways: Examples of reusing content from owned media Being able to use a single piece of owned media content for a variety of different initiatives will also lead to more efficient use of marketing resources.


Reduce marketing costs Another advantage of philippines telegram data owned media, which does not incur advertising costs, is that it helps reduce the cost per acquisition (CPA) from a long-term perspective . Web advertising such as listing and display advertising is a method that can be expected to produce results in the short term, but advertising costs are incurred as long as the ad is continued. Paid media, which requires paying advertising fees, also incurs costs the longer the ad is displayed.


On the other hand, owned media can be set up with just a domain and server. Although it will cost a fair amount to outsource site creation and content creation, unlike advertising, which loses customers as soon as the budget is reduced, you will be able to steadily acquire customers if you can rank high in search results . <Image of owned media and advertising costs and traffic numbers> Owned media and advertising costs and traffic figures As such, although it takes some time for owned media to produce visible results, it is likely that the cost per customer acquisition will be lower than that of advertising in the long term .