Many Marketing teams that already work with automation, launching risky content and, of course, Landing Pages , know and use Thank You Pages to conclude a user's actions.
However, what often goes unnoticed is that these pages are an excellent opportunity to continue user interactions with your blog or website, increasing its conversion and retention potential.
That's why we're going to gather in this post all the information philippines whatsapp number you need to optimize your pages and get better results without having to change your publishing schedule, simply by improving the use of the resources you already have.
What is a Thank You Page ?
Thank You Pages are pages that your visitor is directed to after completing an action on your website or blog, to show them that they were able to do so and to thank them for the interaction.
Look at an example:
Note that on the Thank You Page of our blog at Rock Content , at the top of the page, in addition to containing other menus, the first message is “Thank you” for the completed action, in this case, for downloading a specific material.
The following message then makes it clear to the user what the consequence of their action will be, which in this case was the sending of the material to their e-mail. In other cases, some companies already provide the link to the material so that the visitor can access it.
What exists beyond that is the opportunity for your company to create. The example above already gave you an idea.
Why is this page so important?
Basically, as you may have already noticed, the main function of this page is to clearly inform the user that the action performed has already been completed.
That way you will have no doubts about what the next steps are to access the material or tool.
This page concludes the conversion process of your visitor who has just subscribed or transformed into a lead.
However, a Thank You Page can serve a variety of purposes! After all, you've already captured 100% of the user's action, who is engaged and interested in what your company can offer, at least in terms of content.
Therefore, in addition to informing, Thank You Pages can be a great opportunity to continue interacting with your visitor , so that a new conversion or a new experience with your content takes place.