A points system to develop employee recognition;

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A rewards system to show recognition of the organizers. These rewards can give the right to advantages or additional game levels;
A system of badges that will show that the next level has been reached and give the desire to progress further;
A ranking system that will clearly show everyone's progress;
A level system for players who will try to reach a higher status (it may then be useful to indicate the following levels for even more motivation);
A feedback employment database system that allows you to have an immediate view of what has been achieved (or not) and of the progress in the game;
A system of challenges , both individual and collective, so that everyone can feel victorious;
A social dimension thanks to the game which will enable group cohesion and unite employees;
Finally, the creation of an avatar, with which the player will identify and which he will keep throughout the game.
When it comes to integrating gamification for optimal marketing , several steps are once again essential:

Defining objectives;
Identifying the target audience;
The choice of games to set up;
The creation of an adapted scenario;
Optimal integration of gamification into marketing policy.


What platforms are used by companies to implement gamification strategies?
To take advantage of the benefits of gamification, there are many platforms that companies use. These make it easier to implement this tool. Depending on the needs, it is thus possible to choose the perfect platform for optimal gamification.

TalentCards
This platform is the one to choose if you want software adapted to gamification aimed at improving employee training . It allows you to create online courses very simply. Ranking tables, measurement of objectives or even monitoring of objectives are offered. The little extra of this platform? It can be used by mobile employees, since the games created are available on smartphones. The platform is used by Schindler or Alcon, among others.