To create value, although advertising companies

[sabarina38]

Are very good at creating value. Advertising is a part of marketing. In this part, the so-called marketing strategy you have sorted out can neither help the company improve its operations, nor can the advertisements you make help the company increase sales. Some advertisements can even make you wonder which brand they are after watching them for a long time. To put it bluntly, they are useless and it doesn’t matter whether you do them or not.


Brands have become smarter now. Almost all project briefs require both phone leads brand influence and actual sales. Even some international brands are like this. It is rare to see purely brand-oriented projects. 5. The story is not exciting but very, very long I don’t deny that for a company, management is important, and brand storytelling is also important.



Some stories even become the core assets of the brand, but it must be a wonderful story, such as the story of Chu Orange. Nowadays, we often see such TVCs , which are three or five minutes long or more, with no fascinating plot, but a strong sense of commercial advertisement as soon as they are opened, as if to say, look at me, see what kind of advertisement I am, and how I can reduce your IQ to zero. If not .