AmericanMusical’s Unique Selling Proposition

[Shakil1984]

This USP speaks to what matters most to American Musical Supply’s customers—getting the right gear, right now.

6. WooCommerce: “The most thailand consumer email list customizable eCommerce platform for building your online business”
The company’s USP works for two reasons. First of all, the superlative (“the most customizable”) instantly raises it above the competition.

But perhaps more importantly, it also speaks to an aspect of website building that potential customers worry about: whether their site will look too formulaic or “cookie-cutter.”

WooCommerce successfully builds their USP around an aspect of their service that people care about.

WooCommerce's unique selling point
7. Domino’s Pizza: “We GUARANTEE – Fresh hot pizza, delivered in 30 minutes or less or it’s FREE!”
Domino’s Pizza has a memorable USP that consumers associate with the brand.

Their specific promise, which they frame as a guarantee, allows customers to form concrete expectations about their service. It’s also not something you’re used to hearing from delivery services, which makes it stand out.

Finally, the rhyme in their USP (“guarantee” and “free”) helps a customer remember it. People remember rhyming sentences much more easily than sentences that don’t rhyme.

Domino’s Unique Selling Proposition