and if You Do It Right, You Can Convert Them Into Customers by Adding Relevant Links in Your Article. Buyer's Guide These Are Comprehensive Guides on How to Choose the Best Product or Service. These Types of Content Are Designed to Educate Consumers and Help Them Make the Right Choice. By Writing a Shopping Guide, You Can Attract Consumers to Buy Your Products or Services. Mattress and Bedding Brand Casper Wrote a Detailed Guide on “how to Buy a Mattress” to Attract Relevant Potential Customers to Its Website.
Casper Mattress Buying Guide algeria mobile phone number list Example Image via Caspar Not Only Does It Educate and Help Consumers, but It Also Entices Them to Purchase the Brand’s Products Through the “shop the Mattress” Cta. Throughout the Guide, the Brand Uses Internal Links to Direct Readers to Relevant Product Pages. Finally, It Has a Section Where the Brand Promotes Its Mattresses and Encourages Consumers to Choose These Mattresses Over Others. Casper Mattress Guide Cta Section Image via Casper This is a Great Way to Attract Prospects and Customers to Your Product or Service Page.
With a Single Piece of Content, You Can Promote an Entire Product Category and Generate More Leads , if Not Win Customers Right Away. Use Targeted Pop-ups to Retain Users There’s a Reason You See Pop-ups on Almost Every Marketing Website. Whether We Like It or Not , They Are Simple and Effective . All / All Digital Marketers Try to Emulate Seth Godin’s Permission Marketing Yet Even He Says the First Step Often Starts With Interruption.