SEO Copywriting: Content at the TOP

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The interest of search engines in a site, and consequently potential buyers, depends on the quality of the written content. To get into the TOP of the search results, it is no longer enough to write an article for search engines: it must be created for people. Therefore, an indispensable component of website promotion is SEO copywriting , and it has its own rules.

You can order SEO text promotion and writing services from Fractus. You will receive content that meets all requirements, it will bring the site to the top positions in search.

SEO copywriting

SEO copywriting: features, differences from copywriting
Search Engine Optimization is a set of techniques for armenia email lis optimizing a web resource for promotion in search engines. Part of it is the process of writing texts that work to promote a product or service - SEO copywriting. The texts are necessarily adapted for search engines, therefore they contain keywords.

Like regular copywriting , SEO copywriting requires careful development of the topic, high uniqueness rates (ideally 100%). However, it is slightly different: the text must be written in compliance with SEO indicators - in addition to keywords, also "nausea" and water.

Keywords and "nausea"
Keywords are the queries that a user uses to search for a service or product. He enters them into a search engine, which in turn leads him to a specific web resource.

Keyword are divided into three types: high-frequency (the most used queries), mid-frequency and low-frequency. There are also two types of occurrences: direct and indirect. In the first case, the key phrase is not changed, and sometimes it looks inorganic. In the second case, you can dilute it with punctuation marks, words, decline, change places. The more natural the arrangement of keywords, the more readable the text. They are distributed evenly in the article, the indicator is no more than 3-5% of the total volume. The number of repetitions of these words is the so-called "nausea" or the degree of spam.

Keywords and "nausea"

Requirements for articles
Since SEO text is written primarily for people, it should be:

Informative. The purpose of the text is to provide maximum information about the product or service. It's great when there is original information that cannot be found anywhere else.
Unique. The desire for 100% is commendable – search engines will appreciate it. Anti-plagiarism services will help to check this indicator.
With a low water content. Water means everything unnecessary: ​​introductory words, excess of conjunctions and particles, meaningless phrases. An indicator of up to 15% (according to text.ru) is optimal.
Structured. For easier reading and perception, you need to highlight the main elements: headings, subheadings, important features, advantages, make lists.
Useful. The material should answer the question: "how will the product solve the problem?"
Benefits of cooperation with Fractus
Contact Fractus to order SEO texts, and you will certainly receive significant benefits from cooperation.

First of all, this is a comprehensive work - as part of SEO website promotion. A team has been assembled for these purposes. The work is performed by a separate specialist at each stage, starting from website analysis and strategy development, ending with writing and proofreading of finished texts. As a result, the website will increase in search results, a constant flow of organic traffic will be established, and the costs of contextual advertising will decrease.

We quickly solve the tasks, work under the contract, provide feedback during the work process. The cost is acceptable.

Benefits of cooperation with Fractus