When to Use Clickbaits?

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sakib40
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Joined: Sat Dec 21, 2024 3:21 am

When to Use Clickbaits?

Post by sakib40 »

According to a study by the New York-based research, communications, and marketing agency JWT, three out of ten people between the ages of 13 and 34 have experienced FOMO. (La Nación)

Beyond the misuse that clickbait has been given for decades, it's a employment database technique that produces good results and that you can use to enhance your marketing strategy.

The key to successful clickbait is delivering on its promises. Regardless of the clickbait style you use—subtle or extravagant—to grab attention, it's critical that you back it up with relevant content.

In this regard, it's important to keep in mind that Google prioritizes valuable content. Therefore, if it detects that many people click on a link but immediately abandon it—whether due to bad or fake content—it will count this toward your bounce rate .

A bounce is defined as a session that triggers only one request to the Analytics server. (Google)

Bounce rate is calculated by dividing single-page sessions by all sessions, or by the percentage of all sessions on your website in which people only visited a single page.

A high bounce rate in Analytics represents a high abandonment rate. This is an indicator that something isn't working well and that, for one or more reasons, your content isn't capturing visitors' attention.
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