What real value can I provide to attendees?

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The final guide to getting the email leads you need All that’s left is to place your testimonial block in a post or template and watch the leads roll in! Host Free Webinars and Events In August 2023, influencer, author, and businessman Alex Hormozi hosted a free live webinar to promote his book, The $100 Million Lead. Here’s what he posted on LinkedIn the next day: The Latest Guide to Getting Email Leads You’ll need 180,000 people to sign up for his event.

As of today, the replay has been korean telegram viewed nearly 1,000,000 times on YouTube. Pretty cool for a free webinar, right? What's certain now is that Alex Hormozy has a massive following and more resources than most creators. But these statistics prove the kind of leads hosting a live webinar can generate. The problem is – if a webinar or event doesn’t provide real value, people won’t sign up (and definitely won’t attend). Deliver Real Value Hosting a webinar or event is like any marketing campaign – people won’t take action unless they see how it will benefit them.



So if you're considering hosting a webinar, ask yourself: How and where can I promote this event? What will I use to capture email addresses? How will I follow up on these leads? Zoom, YouTube Live, and Google Meet are all great free options, whichever platform you use. Zoom’s free tier allows up to 100 participants to participate for up to 40 minutes, including recording and chat. YouTube Live is not very interactive, but there is no limit to the number of participants.