Is it easy to manage the items required in the apparel industry? In the apparel industry, in addition to basic information such as name, address, and gender, it is necessary to manage data unique to the industry, such as the customer's body type and clothing preferences. When introducing a CRM system, make sure that it supports the management of items unique to this industry. Even if it is not specialized for the apparel industry, a CRM system that allows you to freely customize management items will be sufficient.
Is the product intuitive to use? CRM systems are sweden telegram database used daily by store employees, so ideally they should be quick and intuitive to use. If they are intuitive, they can search for information quickly while serving customers, so customers don't have to wait. Some products offer free demos or trials, so we recommend trying them out before installing them. If possible, have store employees try them out to check how they feel, so that you don't end up with a mismatch after installing them and finding them "unexpectedly difficult to use.
" Can it be integrated with existing EC site systems? E-commerce sites in the apparel industry are often operated on separate systems, and in some cases the functions overlap with the CRM system. When the functions overlap, employees are confused about which system to use, and if information is entered into separate systems at each store, data cannot be managed centrally. To prevent this from happening, make sure you check whether your system can be linked to your existing EC site's system.