Reminders of open quotes with new prospects and potential clients

[samiaseo222]

Finding a prospect with whom to have a business opportunity can sometimes be quite a challenge.

Over the past five years, the cost of acquiring new customers has increased by more than 50 percent , showing the challenge that companies (and their sales teams) face when trying to convert potential customers into paying customers.

A lead nurturing strategy that is quick to finland email list implement and offers surprising results is reminders for open budgets.

This could be the lead nurturing flow you could use in this case:

Prospect X comes to the website and subscribes to the blog.
Several weeks later, Prospect X submits a quote request after clicking on a CTA on a blog post about a new product.
Sales receives the RFQ and generates the quote for prospect X.
Prospect X does not take any action for 24 hours.
Prospect X receives a brief automated reminder informing him that he requested a quote 24 hours ago, but has not yet completed the process. He is provided with the phone number and email address for the sales department so he can address any specific questions or concerns.
If Prospect X still hasn't converted to a customer 24 hours later, an additional email reminder is sent that also contains background information, along with some subtle mentions of the values ​​that differentiate the company from the competition.