And let us tell you, “” isn’t just about turning on the advertising taps. (in this 20/80 we will begin to see why this is a totally wrong approach) So, instead of sharing individual pieces of content suitable for different experience levels, this time we will launch a digital business completely from scratch with you ( and anyone who wants to ) . What kind of business is this? It’s the project of one of our new partners in Marketers Accelerator. We’ll tell you more soon Well, now you know everything so we can get started with this 20/80.
Think about it : you have to buy a new uganda business email list mattress online, which product page would reassure you the most? A page full of 5-star reviews; Or a page with a mix of positive and negative reviews. We’d really like to hear your thoughts on this, but in the meantime, here’s what Google thinks . Customers seek out gray : According to Google research, online shoppers tend to avoid products with only 5-star reviews just as much as they avoid those with terrible reviews. The solution lies somewhere in the middle, with a mix of mixed reviews.
Counterintuitive? Maybe, until you think about the reason behind this preference… There's a smell of burning : the average buyer's awareness of the online world is increasing more and more. Today, he is increasingly aware of what distinguishes a real brand from one born a few minutes before, full of fake reviews from customers who do not yet exist. What this means for you : If you have some negative reviews or reviews that are outside your excellent average, don't worry. On the one hand, these reviews will give you more authority. On the other hand, they will help you understand where you have room for improvement.
launching a digital business
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