Hours Of Action, Almost Personalized Playlists

[whatsappseobd]

Several Brands Also Joined In The Fun, Giving More Relevance To The Action. In Were Created On The Pão De Açúcar Channel On Spotify, One For Each Friend Mentioned On The Brand's Twitter. In Addition To The Various Playlists Created For The Brand's Spotify, Which In Itself Already Increases Awareness, The Action Reached More Than A Thousand Interactions On Twitter, Including Comments, Likes And Shares, And More Than Millions Of Impressions In Just One Day Of The Campaign.

This Type Of Marketing Action On Social Media Humanizes And hong kong email list Differentiates The Brand, Making It Closer To Customers And Different From Its Competitors. Brand Activation At Music Festivalsjust To Give You An Idea, An Article In Jornal Econômico De Portugal Estimates That, Between January And August, The Main Brands Sponsoring Music Festivals In Portugal Obtained A Return Valued At Millions Of Euros.

The Same Article Mentions That “the Average Return On Sponsoring A Music Festival, According To The Global Media Newspaper, Is Times Higher Than The Brand's Investment.” It Is No Surprise That We See More And More Brands Entering This Market, Being Present With Activations In Festivals. This Is Because “when Going To A Music Festival, You Create An Affective Memory, And If You Have A Brand Together, It Connects With That”, As Stated By Sephora's Marketing Director For Meio&mensagem, A Brand That Debuts In The Festival Market In September, In The First Edition Of The Town.